Art & the Metaverse

The world of art is taking the Metaverse by storm with many spaces coming up every day for artists to promote their work in the crypto-sphere. How is this borderless universe of trade evolving and helping artists?

Image Courtesy: The art newspaper

The sale of Beeple’s art has already taken the art world by storm. The movement of digital art galleries and museums is rising lately to create a virtual world. Let us see how tech and art are enabling the art culture and contributing to the metaverse.

Decentraland Virtual Gallery by Sotheby’s

A new location in the Decentraland, Voltaire Art District, is launched by Sotheby's in 2021's hottest art trade hub: the NFT metaverse. The decentralized virtual reality platform is powered by the Ethereum blockchain, the auction house has created a digital copy of its London headquarters on New Bond Street. The virtual gallery will have a digital avatar of its London commissionaire Hans Lomulder to greet visitors at the door and five ground-floor spaces to showcase digital art.

“We see spaces like Decentraland as the next frontier for digital art where artists, collectors, and viewers alike can engage with one another from anywhere in the world and showcase art that is fundamentally scarce and unique, but accessible to anyone for viewing”

-Michael Bouhanna, head of sales at Sotheby’s


Appearing shortly after Decentraland, the world of CryptoVoxels, very similar to Minecraft aesthetically. Everything in the CryptoVoxel universe is made up of small blocks and all the decorations have been imagined and built by landowners.

Art from anywhere around the world

The upside of blockchain and the virtual arts is that it is a decentralized marketplace and that the buyers are largely independent of the traditional art market. The circle of artsy is not limited since NFTs and digital marketplaces are introduced. There is a potential market for your artwork outside of cliquish circles of art dealers and art advisors.

The whole market is being democratized and transparent with the support of the virtual world we see developing. Anyone is capable of selling their art piece like Christie from any corner of the world. Travel is not necessary as everything is digitally available, which saves a lot of time and expenses.


Such events, not only present the double virtue of bringing visibility to crypto-artists and art marketplaces but also of staging the potential of the Metaverse.

This positions them over time as key players in the development of other segments of the NFT ecosystem. The maturation of this sector continues to evolve and this is great news!

The Covid pandemic has accelerated the improvement in this sector, however, it was the flair of the teams that made rapid advancement possible.


The Team:

Shriya Madan, an ardent learner, a digital enthusiast, aspires to make an impact in the real world with the power of technology

Pranjali Apurva, driven by curiosity, converging design principles with digital transformation

BLVCK PiXEL is a Digital Innovation Consultancy headquartered in Paris. We aim to bridge the gap between Technology & Business through Design-led Strategy. Connect with us.


Sotheby's decentraland NFT